George Gottl
George Gottl
Chief Creative Officer & founder at UXUS
Brand, Hospitality & Retail design
My career until now has been exciting and varied.
I was born and raised in Los Angeles California, and fortunate to have lived and worked in London, Bologna and Amsterdam. I cultivated the ability to work in a multi-cultural environment and I learned how geography and culture can influence the success of a project in a very personal way.
Today, more than ever, creativity plays a critical role in the success of consumer-focused businesses. The market is undergoing a profound transformation and the winners of tomorrow will be the brands that manage to adapt to their changing surroundings consistently.
Currently, I am the Chief Creative Officer and founder of UXUS, a leading global strategic consultancy specializing in transforming multi-national retail and hospitality brands by creating immersive consumer experiences. My goal in leading UXUS is to produce revolutionary solutions for the world’s top global companies, re-imagining their brand vision into emotive consumer experiences that redefine categories and deeply engage consumers.
Before founding UXUS, I was the Creative Director for Nike’s Apparel Division and developed groundbreaking concepts that helped propel Nike into the apparel leader it is today. Over the years I was at Nike, I developed initiatives that are still in place and I am proud that many of the apparel designs that I created are considered “classics” at Nike.
I am very fortunate that my career has allowed me to travel the world and meet many wonderful and creative people.
I have had the honour of being invited to speak at various prestigious conferences, including the Harvard-sponsored DMI Conference in New York, Microsoft-sponsored DMI Conference in Helsinki, La Roche University in Pittsburg, Amsterdam Fashion Institute and Willem de Kooning Academy in Rotterdam.
Even though I have had a long career, the door to opportunity will always be creativity, and one that I will be walking through for a long, long time to come!
