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    <loc>https://www.ten.investments/team</loc>
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    <lastmod>2022-04-26</lastmod>
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    <loc>https://www.ten.investments/conscious-consumerism</loc>
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    <lastmod>2021-06-21</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/600bf30487812b75eb092157/1623776397429-KWB5OJ1D5GGIJAA91I45/unsplash-image-9zsiNYwvYCM.jpg</image:loc>
      <image:title>Conscious Consumerism - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.ten.investments/teamoverview</loc>
    <changefreq>daily</changefreq>
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    <lastmod>2022-10-06</lastmod>
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  <url>
    <loc>https://www.ten.investments/teamoverview/seroj-de-graaf</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-10-06</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600bf30487812b75eb092157/1623861364552-6JC5R7PHZ75N4DC760AD/TEN-Seroj-LowRes.jpg</image:loc>
      <image:title>Team, experts, backers, investors - Seroj de Graaf</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ten.investments/teamoverview/hein-de-jong</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-10-06</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600bf30487812b75eb092157/1623861310957-L3I7C9J1C2UVJIVE6T74/TEN-Hein+LowRes.jpg</image:loc>
      <image:title>Team, experts, backers, investors - Hein de Jong</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ten.investments/teamoverview/jan-matthijs-van-eendenburg</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-04-26</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600bf30487812b75eb092157/1623861167214-BO4TNCVB68GHVXPJQWTH/TEN-Jan-Matthijs+LowRes.jpg</image:loc>
      <image:title>Team, experts, backers, investors - Jan-Matthijs van Eendenburg</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.ten.investments/teamoverview/category/Expert</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.ten.investments/teamoverview/category/GP</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.ten.investments/quality-of-life</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-06-16</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600bf30487812b75eb092157/1617210484956-1D9W52RN3BC4YQO7B7UV/unsplash-image-qCjolcMFaLI.jpg</image:loc>
      <image:title>Quality Of Life - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.ten.investments/shifting-generations</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-06-15</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600bf30487812b75eb092157/1617210698440-EB4YSUVKDBPCVUXZTSHY/2013-tesla-model-s-vs-1915-ford-model-t-race-of-the-centuries-feature-car-and-driver-photo-568372-s-original.jpg</image:loc>
      <image:title>Shifting Generations - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.ten.investments/contact</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-06-18</lastmod>
  </url>
  <url>
    <loc>https://www.ten.investments/home</loc>
    <changefreq>daily</changefreq>
    <priority>1.0</priority>
    <lastmod>2021-06-16</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600bf30487812b75eb092157/1623078924059-OHQLOXBEKZDZUA811LAX/TEN-Edison.jpg</image:loc>
      <image:title>Home</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600bf30487812b75eb092157/1617210582801-EH7LIJGO74H7K2KOR798/unsplash-image-9zsiNYwvYCM.jpg</image:loc>
      <image:title>Home - CONSCIOUS CONSUMERISM</image:title>
      <image:caption>Healthy, sustainable, equal solutions for the self-conscious consumers’ individual needs.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600bf30487812b75eb092157/1617210740902-HNSSAJFX7H31R47VUI1L/2013-tesla-model-s-vs-1915-ford-model-t-race-of-the-centuries-feature-car-and-driver-photo-568372-s-original.jpg</image:loc>
      <image:title>Home - SHIFTING GENERATIONS</image:title>
      <image:caption>New generations and technologies make us leave old values and behaviours behind for good.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600bf30487812b75eb092157/1617210603399-ZV3BR5PHYW3OV24QTDG3/unsplash-image-qCjolcMFaLI.jpg</image:loc>
      <image:title>Home - QUALITY OF LIFE</image:title>
      <image:caption>Clean, healthy, sustainable and social solutions for the way we live, work and travel.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.ten.investments/focus</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-06-16</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600bf30487812b75eb092157/1621860869662-038KOTP1EKWRFLXONMRX/Screenshot+2021-05-21+at+20.19.33.png</image:loc>
      <image:title>Focus - From Zero to seed</image:title>
      <image:caption>We specialize in bringing start-ups to market. TEN commits the full pre-seed and seed stage, enabling us to make fast decisions and have full engagement.  We invest in Founders with a great idea A new technology/product in need for a market Start-up in search for product/market fit We enable start-ups with capital throughout the whole lifecycle of the company via co-investment vehicles and strategic partnerships.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600bf30487812b75eb092157/1623859921909-SCLXKAKZD4SREQ2QKMXN/Touchscreen+Woman+FINAL.jpg</image:loc>
      <image:title>Focus - CONSUMER</image:title>
      <image:caption>“You can build your own things that other people can use. Once you learn that, you’ll never be the same again.” We understand what drives and moves the consumer. It is where our experience lies, it is our expertise, what binds us, what attracts us. It is addictive to see your products create an impact on people's lives. That’s why we specialize in consumer facing propositions.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600bf30487812b75eb092157/1623086809183-DQ7DIV83SGXXH7TUCYAS/Screenshot+2021-05-24+at+14.47.38.png</image:loc>
      <image:title>Focus</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600bf30487812b75eb092157/1623860871059-F16EB9NBI6JD0U0V5455/Rocket+FINAL+-+Pink+Dots.jpg</image:loc>
      <image:title>Focus - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.ten.investments/support</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-07-15</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600bf30487812b75eb092157/1617109637377-4WJDFIK01FOKD1YPD6KM/Screenshot%252B2021-03-30%252Bat%252B14.53.57.jpg</image:loc>
      <image:title>Support - MARKET FIRST</image:title>
      <image:caption>90% of start-ups fail. 8 out of 10 reasons are market related: No Market need (42%) Get outcompeted (19%) Pricing/cost issues (18%) Poor product (17%) Need/Lack of Business model (17%) Poor marketing (14%) Ignore customers (14%) Product mis-timed (13%) TEN supports founders to build their venture market first.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600bf30487812b75eb092157/1621938134735-ZPP43USG7IXIPVYP9GHU/Screenshot+2021-05-25+at+12.17.40.png</image:loc>
      <image:title>Support - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600bf30487812b75eb092157/1623338403349-QOIV44CJGXRSFJ8IS6AY/Support+founders.jpg</image:loc>
      <image:title>Support</image:title>
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  </url>
  <url>
    <loc>https://www.ten.investments/experts</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-06-15</lastmod>
  </url>
  <url>
    <loc>https://www.ten.investments/experts/h9xte6thqq40vkj3i478u0czhupnao</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-06-17</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600bf30487812b75eb092157/1623774487823-2YJLN4UELRJEW9M6DOXE/IvoKalthoff.jpg</image:loc>
      <image:title>Experts-overview - Ivo Kalthoff - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.ten.investments/experts/h9xte6thqq40vkj3i478u0czhupnao-wkcml</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-06-15</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/600bf30487812b75eb092157/1623251845147-3WI7CKOE4S9H38YET85V/George-Gottl_High-Res.jpg</image:loc>
      <image:title>Experts-overview - George Gottl - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  </url>
  <url>
    <loc>https://www.ten.investments/experts/h9xte6thqq40vkj3i478u0czhupnao-letk3</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-06-30</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/600bf30487812b75eb092157/1623776160294-2UQT1WEOOSTBO30LPP75/Marcel+Peijnenburg.jpg</image:loc>
      <image:title>Experts-overview - Marcel Peijnenburg - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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